The Times They Are A Changin’

The Times They Are A Changin’

For 30 years, SXSW was the same week as spring break. You could set a calendar alert by it. And then, this year, Austin ISD and the University of Texas moved spring break to the week after SX. This is not a catastrophe, but it will probably create some traffic...
Top SXSW Myths and How to Bust Them

Top SXSW Myths and How to Bust Them

In reverse order…  7. You don’t need to follow up with a quiz: There’s this hope you can send employees to SXSW and they’ll come back with incredible insights and a slew of genius prospects for employment – instead of a hangover and social disease. Lines...