by Caroline | Feb 27, 2019 | Company Building, Data, Leadership, Research, ROI
According to an article published in the Wall Street Journal’s CMO Insights and Analysis section, over half of the companies in a recent survey invest in market research as part of their marketing budget. Why? Maybe because they know they’re going to waste a lot of...
by Caroline | May 24, 2017 | Company Culture, conversations, ROI, Training
A few weeks ago I attended the Annual Vistage Summit. There were amazing presentations with concepts and ideas, not to mention, actionable information. I was on some kind of adrenaline information high, thinking of all the new tools we could bring to our clients and...
by Caroline | Mar 15, 2017 | Networking, Planning, Recruiting, ROI, SXSW, Time Management
Welcome to Austin’s SXSW 2017. So much to do, so many people to meet, so much to learn! The first weekend is over but still so many business events, networking and parties to go. Yes, it is a marathon, not a sprint. Whether this is your first SXSW or if you’ve been...